Google and TripAdvisor’s Dimmi launch instant booking at 4,000 Australian restaurants

By Tom Wadlow
Google, having announced a worldwide launch of table booking and availability tracking integration into Maps and Search platforms, is partnering with Di...

Google, having announced a worldwide launch of table booking and availability tracking integration into Maps and Search platforms, is partnering with Dimmi to add 4,000 Australian restaurants.

Table reservation specialist Dimmi, owned by TripAdvisor, will see its booking functionality integrated into Google’s Maps and Knowledge Panel, so users can search restaurants by location, see real-time availability and make reservations directly through Google.

Jared Chapman, Dimmi’s Managing Director, said: “Online reservations are becoming the new norm, as consumers just want to be able to book whenever, and wherever, as easily as possible.

“This integration will help customers make a restaurant reservation instantly when searching and discovering restaurants. We’re excited to work with Google on revolutionising the future of reservations for our restaurant partners in Australia.”

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Dimmi is a subsidiary of travel ratings giant TripAdvisor, and also partners with the likes of Qantas and American Express to extend its booking reviewing services.

Google is also rolling this functionality out across the US and worldwide, and will display waiting times for walk-ins using anonymised historical data gathered from Google’s Location History function.

The company says it will accommodate a million restaurants from around the world.

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