AWS unveils first Web3 collaboration with Immutable

Collaboration between AWS and Immutable will accelerate onboarding of game studios to Web3 to harness a rapidly-growing market

Amazon Web Services has announced its first Web3 collaboration with Web3 gaming company Immutable, with the aim to supercharge mass adoption of Web3 gaming globally.

Web3-based gaming, which utilises blockchain technology and enables players to own and trade-in game digital assets, is growing rapidly, with 100 million gamers globally expected to be onboarded in the next two years.

According to a report by Future Market Insights, the Web3 gaming market is set to be worth US$133bn by 2033, with demand driven by factors from decentralisation and ownership to enhanced security and transparency.

To leverage this opportunity, Immutable has joined AWS’s ISV Accelerate Program, a co-sell programme for organisations that provide software solutions that run on or integrate with AWS. This will allow Immutable to gain access to expert resources from AWS to help secure prospective customers and ultimately close deals with major game studios from around the world.

Web3 gaming is one of the fastest-growing sections of the blockchain industry

“Today, Web3 gaming is one of the fastest growing subsectors of the blockchain industry and is already enjoyed by millions of gamers worldwide,” said John Kearney, Head of Startups, Amazon Web Services, Australia and New Zealand. “AWS is supercharging Immutable’s development by onboarding new game studios, and providing them with resources through our flagship AWS Activate startup program and AWS’s ISV Accelerate Program, which give them the tools to accelerate their global launch.”

Web3 gaming projects building on Immutable can also enrol in AWS Activate, a programme that provides startups with AWS credits, technical support, training, resources, and more. Participants can receive up to US$100k in AWS credits to scale on AWS infrastructure while tapping Immutable’s expertise in integrating, building, launching, and growing their own web3 games. Already, Immutable web3 gaming partners like Magmabyte, a Web3 game developer, have already gone through AWS Activate. 

“Immutable’s core mission is to accelerate and expand web3 game development by offering studios the most comprehensive, powerful, efficient, and user-friendly blockchain platform available,” said Jason Suen, Chief Commercial Officer at Immutable. “By joining AWS ISV Accelerate and AWS Activate programs, we’re able to provide our vast network of game developers with a turnkey solution for quickly building and scaling web3 games. Combined with AWS’s world-leading and secure infrastructure, culture of innovation, and expert resources, we are able to scale globally in the most efficient way possible. This is a pivotal moment that will shape the future of game development.”


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