Sep 25, 2020

Amazon reveals cloud gaming platform Luna, powered by AWS

William Smith
2 min
Amazon has used the occasion of its Amazon Hardware Event to debut a raft of new products, including a cloud gaming service
Amazon has used the occasion of its Amazon Hardware Event to debut a raft of new products, including a cloud gaming service...

Amazon has used the occasion of its Amazon Hardware Event to debut a raft of new products, including a cloud gaming service.

The service, known as Luna, represents the latest frontier for big tech companies in the lucrative ($120bn in 2018) gaming space.

Launching into early access in the US, Luna is available on Amazon’s Fire TV, PC and Mac, as well as on mobile devices. Amazon said it would cost $5.99 a month, and grant access to a number of games including Resident Evil 7 and Control.

Amazon said it would also have dedicated expansion channels to subscribe to, such as one from Ubisoft, granting access to new games upon release.

“We created Luna to make it easy to play great games on the devices customers already own and love,” said Marc Whitten, Vice President, Amazon Entertainment Devices and Services in a press release. “It’s Day One for Luna—we are excited to work with gamers, streamers, and publishers like Ubisoft and Remedy Entertainment to build a great gaming experience for everyone

We’ve previously seen Google launch its Stadia service, to which Luna serves as a direct rival. Both companies are leveraging their cloud capabilities, in the form of AWS and GCP, to attempt to create a new subscription model for gaming.

The remaining cloud giant, in the form of Microsoft, is already well established in the video gaming industry thanks to its Xbox line of video game consoles, and is taking a more hands-on approach to the industry, recently buying developer Bethesda and its stable of hit franchises such as Fallout.

Amazon has also dabbled in creating its own video games. Its first major release, however, was received so poorly on release, it was withdrawn back into a testing phase for improvements to be made.

Other announcements at the event included a new range of Amazon’s Echo smart speakers and, from home security subsidiary Ring, a camera drone that autonomously flies around a space when alerted, providing a live feed of the interior.

(Image: Amazon)

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Jul 26, 2021

Five9: the cloud software industry leaders acquired by Zoom

contact centre
Catherine Gray
2 min
Following the announcement of Zoom buying cloud company Five9 for almost $15billion, we take a deeper look into the company’s history and success

Five9 is the leading provider of cloud contact centre software. Driven by a passion for transforming contact centres into customer engagement centres of excellence, Five9 have a deep understanding of the cost and complexity of running a contact centre.

Founded in 2001, Five9 help contact centres of every size create powerful connections. 

The company has over 20 years of cloud contact centre experience, reaches over 2,000 customers worldwide, and annually reaches over 7 billion customer interactions. 

Built on a highly reliable, secure and scalable cloud platform, Five9 makes it easy to rapidly trial and deploy new services. Its software also future proofs businesses by supporting AI and other emerging technologies.

Utilising cloud capabilities for improved customer experience

Offering software that creates more successful customer interactions, Five9’s cloud contact centre software increases contact centre productivity. This is without the capital expense and maintenance costs of premise-based systems.

Built on flexible architecture that adapts to a company’s changing needs, Five9 customers benefit from a secure, reliable and scalable contact centre.

Five9’s cloud contact centre platform also gives customers access to an extensive ecosystem of partners. Its platform can be enhanced with leading customer relationship management, analytics, workforce management, performance management solutions and telephony providers.

By utilising cloud technology, Five9 customers have access to the latest capabilities through no-touch, non-disruptive real-time upgrades.

Five9’s recognition for industry-leading software

As a leading cloud contact centre software provider, Five9 has been recognised by leading industry publications and organisations for its success and innovative solutions.

For the fourth consecutive year, Five9 has ranked as a global leader for The Aragon Research Globe for Intelligent Contact Centres 2021. 

Five9 was also one of only three providers to earn the MetriStar Top Provider award when evaluated as part of Metrigy’s global 2021-2022 Workforce Optimisation and Engagement research study.

Five9: Zoom’s first major acquisition

Zoom Video Communications has agreed to buy Five9 for about $14.7bn, marking the company’s first major acquisition.

This deal with Five9 will help expand the company’s Zoom Phone offering.

“I believe the combination of Zoom and Five9 will be a game-changer. Joining forces will create a transformative opportunity for two strong companies with complementary capabilities and shared values,” said Five9’s CEO, Rowan Trollope.

With Zoom’s reach and brand, the acquisition will help Five9 propel forward and help the company deliver on its goal of significant international expansion

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