Sabre partners with Microsoft to accelerate digital transformation

By Jonathan Dyble
Texas-based travel technology firm Sabre Corporation has committed to accelerate its adoption of new technologies having signed a new long-term cloud pa...

Texas-based travel technology firm Sabre Corporation has committed to accelerate its adoption of new technologies having signed a new long-term cloud partnership with Microsoft Azure.

The new agreement will see Sabre migrating its commercial applications to Microsoft Azure in order to leverage the company’s cloud development expertise and services.

See also:

In turn, this will allow Sabre to more readily implement new AI and data analytics capabilities across its own operations, allowing the firm to better serve its hotel, agency and airline customers.

“The cloud presents an opportunity to rapidly innovate, create and deliver new business value for Sabre and our customers,” said Joe DiFonzo, Sabre CIO.

“Microsoft is more than a technology provider for us. Their team will be a key asset in our transformation, through proven leadership in the cloud space along with industry expertise and best practice methodology to help us realize our vision.”

The latest agreement is an expansion of the companies’ existing partnership, having together launched of an AI powered chatbot “Ella”. The virtual assistant looks to explore how AI can aid travel agencies, better serving travelers by fulfilling common requests using smart technology.

Share

Featured Articles

The cutting edge: Edge computing trends to watch in 2023

As the IoT has grown and the volume of data has increased, edge computing has become increasingly important. We look at the edge trends to watch this year

Shadow APIs pose serious threat to fintechs, report finds

A third of all financial services’ API traffic is going unmonitored, Imperva Threat Research has found, in what should be a concern for many businesses

IBM and NASA to research impact of climate change with AI

New IBM foundation model technology leverages NASA earth science data for geospatial intelligence

'Change is the new normal' Accenture cloud study finds

Cloud & Cybersecurity

Zurich selects AWS to help accelerate digital transformation

Digital Transformation

Technology can overcome public sector data privacy concerns

Data & Data Analytics