May 17, 2020

How Does The Lamborghini Huracan Use Technology?

Digital Manufacturing
Kayleigh Shooter
3 min
We take a look at how the Lamborghini Huracan utilises cutting edge technology to provide consumers with a seamless experience.

Huracan - “Finest mat...

We take a look at how the Lamborghini Huracan utilises cutting edge technology to provide consumers with a seamless experience. 

Huracan - “Finest materials meet state of the art technology”

Who is Lamborghini?

Founded in 1963, Automobili Lamborghini is headquartered in Sant’Agata Bolognese, in Northern Italy. The Lamborghini Huracán, which made its world debut at the Geneva Motor Show in 2014, in the Huracán Spyder and the rear wheel-drive version released in 2015, are the successors to the iconic Gallardo. With their innovative technology and exceptional performance, they redefine the driving experience for luxury super sports cars. The Coupé and Roadster versions of the Aventador and the Aventador Superveloce are the new benchmark in the world of luxury super sports cars with V12 engine. With 135 dealerships throughout the world, Automobili Lamborghini has created a continuous series of dream cars over half a century that include the 350 GT, Miura, Espada, Countach, Diablo and Murciélago, as well as limited editions such as the Reventón, Sesto Elemento and Aventador J. The Veneno Coupé, Egoista and Veneno Roadster were produced to celebrate the company's 50th anniversary in 2013, while the Centenario pays tribute to the 100th anniversary of the birth of founder Ferruccio Lamborghini in 2016.

The operations at the supercar manufacturer are lead by Stefano Domenical, his professional career began at Ferrari in 1991, where he held various positions of growing responsibility until he eventually became Head of Direzione Sportiva F1 Ferrari in 2008. In November 2014 he joined AUDI AG as Vice President of the company’s New Business Initiatives, before taking up his current position at Automobili Lamborghini.

Why are their cars so special?

The company prides itself on the quality of its supercars, by focusing on these main areas:


Design and produce the most reliable, appealing and innovative luxury super sports cars worldwide, with the purpose of exceeding the expectations of our customer.


Continuous improvement and orientation to Quality standards are the main principles of our daily work; the basis to achieve our targets are the knowledge, development and satisfaction of our employees,  a process-oriented QM to maximize the customer satisfaction and effective integration with the Group.


Quality targets are defined for Areas, Processes and Project, those include: produce appealing and reliable cars, excellent service and a rational, ecologic and safe processes.

Staff are the source of the quality and success of performances, for this reason, all Lamborghini employees share responsibility for the achievement of the targets.


The Lamborghini Huracan

The stunning supercar features outstanding infotainment, and once you get to grips with the Lamborghini Huracán's 12.3" TFT instrument panel, which incorporates DAB radio, Bluetooth accessibility, USB connectivity and a sat-nav system, you are in for one hell of a ride.

Arguably the standout feature of this instrument panel though is how it provides access to a Virtual Cockpit, which sees the conventional speed and revs dials being replaced with a hi-tech screen which can be configured by the driver in various ways.


There are plenty of models to choose from… the Huracán Coupé is perfect if you're looking for a supercar with unprecedented performance, while the Huracán Performante sees its weight kept low thanks to it being designed with Forged Composites, a shapeable forged carbon fibre material.

Then there's the Huracán Performante Spyder - a high-performing supercar with a roof height that is significantly lower than the Huracán Performante - and the Huracán Spyder, which represents the pinnacle of Italian taste and hand craftsmanship.

Meanwhile, be prepared for an adrenaline rush aboard the Huracán RWD Spyder and put the fun back into driving with the back-to-basics Huracán RWD Coupé.

Find out more about the cutting edge design and technology of the Huracan, here

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Jul 30, 2021

IoT market expected to grow due to increase in IoT use cases

Internet of Things
market growth
Catherine Gray
3 min
The Internet of Things (IoT) service market is expected to grow at a rate of 24% through 2025 according to a report by The Business Research Company

An increase in the internet of things use cases is expected to drive the IoT service market, according to the IoT Services Global Market Report 2021: COVID-10 Growth and Change to 2030.

IoT has found its use in many areas over the years. It can be used in manufacturing, farming, smart cities, transportation and in many other industries and fields.

Due to the fact it can be utilised in many industries, there is an increased need for IoT services and applications. IoT services that provide support by delivering services such as consulting, data management, network management and security services, are in much higher demand.

The impact of COVID-19 on the IoT services market

According to the report, the global IoT services market is expected to grow from $139.24 billion in 2020 to $162.39 billion in 2021 at a compound annual growth rate (CAGR) of 16.6%.

In the coming years, the IoT managed services market size is expected to reach $381.16 billion in 2025 at a CAGR of 24%.

This growth lends itself to companies resuming operations and adapting to the new normal as we emerge and recover from the pandemic.

Previously, COVID-19 restrictions led to restrictive containment measures, remote working and the closure of commercial activities that resulted in operational challenges.

IoT use cases driving growth

The IoT services market consists of the sales of IoT services and their related products. IoT services are delivered by the IoT services providers. These providers provide consulting, security and analytics services as per the requirements of the business.

Major players in the IoT services industry are Cisco Systems, Cognizant, Google, Infosys and Tieto Corporation, to name a few.

An increase in IoT use cases is expected to drive the IoT service market; this is where IoT can be used to automate processes and increase productivity. As it has found many uses cases over the years, this increases the demand for IoT services and this is expected to drive growth.

Enhancing deployment workloads with edge or cloud computing

Despite the expected growth, low enterprise adoption is expected to hinder the IoT services market. Although IoT has its use in many industries, due to factors such as low awareness, enterprise adoption is low, the report states.

Only 29% of enterprises have adopted IoT solutions according to the Omida data survey.

Edge or cloud computing however is enhancing the deployment workload on IoT devices, according to the report. This solution facilitates data processing and data storage in the cloud.

Microsoft released its Azure IoT Edge recently. This fully managed service is built on Azure IoT Hub. By moving certain workloads to the edge of the network, businesses that utilise Microsoft’s IoT platform spend less time communicating with the cloud, react more quickly to local changes and operate reliably in extended offline periods. 

The IoT Services Global Market Report 2021: COVID-19 Growth and Change to 2030 is one of a series of new reports from The Business Research Company that provides an IoT services market overview

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