pureLiFi secures multi-million dollar deal with the US Army
Edinburgh tech company pureLiFi has secured a multi-million military deal ($4.2m), that will see the order of thousands of Kitefin™ units delivered to the United States Army Europe and Africa (USAREUR-AF) to be used in tactical and strategic environments.
Kitefin™ is a next-generation optical wireless communication system using LiFi for secure data transmission without radio frequencies. It will enable wireless communications with greater security compared to conventional technologies such as cellular, wifi, and Bluetooth.
The use of Radio Frequencies (RF) in secure environments can cause challenges, for example, RF can be detected and targeted. Using Kitefin™ can eliminate this risk as it cannot be detected outside of its defined cone of coverage. The Kitefin™ system also allows for rapid setup and positive logistical impact saving time, money, and even lives on each deployment.
An initial pilot of pureLiFi’s technology with the USAREUR-AF took place in 2019 and the new deal comes on the back of pureLiFi’s recent £18 million series B investment to take LiFi mainstream.
“Including optical wireless in the commander’s toolbox is imperative to the survival of communications, command and control systems and, more importantly, Soldiers. Leadership within the Department of Defense is at a major transitional crossroads for communications and mission command systems and must make a critical decision."
The Li-Fi market
Li-Fi technology is poised to impact many industries, for example during the COVID-19 pandemic Nav Wireless Technology Pvt Ltd adopted LiFi technology to transmit crucial patient data, such as ventilator reading and temperatures, using a wireless data transfer through LED lights.
The technology can unlock the potential of IoT, driving Industry 4.0 applications, and lead to the upcoming light-as-a-service (LaaS) in the lighting industry. The CAGR of wireless traffic has been 60% during the last decade. This growth is expected to sustain for the next 10 to 15 years. Currently, North America holds the highest share in 2020 and the Asia Pacific is growing at the highest CAGR over 2021- 2026.
Microsoft Power BI: Enabling data culture through innovation
Businesses using Microsoft’s cloud services may be familiar with Power BI – a business analytics service that aims to provide interactive visualizations and business intelligence capabilities with a simple experience helping end users create their own reports and dashboards. Power BI is part of the Power Platform which is a set of low-code tools consisting of business intelligence, app development, bot development and process automation applications. In a world where everything is constantly changing, the Power Platform enables subject matter experts to keep up with business needs.
Today, data comes not just from transactional systems of record, but from the real world – whether it is the devices people use, to everyday human interaction. Power BI’s mission is to make access to data paramount to every business operation through its solutions and empowers individuals, teams and organizations to drive a data culture. This sentiment is further established by Arun Ulagarathchagan, Corporate Vice President of the Power BI team, adding “Our vision here in the Power BI team is to help you drive a data culture where everyone can make every decision with data.” So what can organisations expect to see next in the pipeline? Microsoft is bringing performance management to Power BI for the first time. Organisations strive to achieve certain goals, and today, goals are largely data-driven. Power BI helps make those goals more accessible and personalized in existing workflows. This means that since many teams’ data, analytics and business logic is already reported in Power BI, they can now instantly connect it to their personal/department goals. It is also worth noting that Goals is natively integrated into the Microsoft Teams experience. The goals algorithm is also AI powered, so organisations can better understand how they’re doing and where are the opportunities for improvement. Finally, Microsoft is working towards integrating it with Power Automate, so organisations can define business processes that get automatically triggered as the goals change status. Goals will soon be available as a mobile experience too, so teams can stay up to date and take action in real-time. On that note, another major announcement from Microsoft features real-time analytics. Today, data is captured from everywhere and synthesizing it in real-time allows for maximum impact. Power BI has been a pioneer in real time analytics from the start with a simple vision – that the distinctions between batch, real time, and streaming data today will disappear over time. Power BI will launch Streaming Data Flows soon, allowing every business a simple low-code way to work with real-time data.
Amir Netz, CTO Power BI concludes “Our vision is to empower everyone in the world with data, and not just the people sitting in offices, but people who are working in the real world, people who are moving things, creating things, producing things with their hands. And for this, we have to think again about how we deliver data to help them make better decision