Acclaimed gaming brand acquired by Tactus Group

Chillblast acquisition is a huge boon for the multi-channel e-commerce business

High-end gaming expertise of Chillblast complements Tactus Group’s portfolio of leading technology brands, as gaming continues to grow with the popularity of streaming and e-sports.

Chillblast are the official PC supplier of Williams eSports – part of one of the world’s most historic Formula 1 teams. Their devices are designed for gamers and enthusiasts who want to compete at the very highest level. The Ministry of Defence’s RAF Air Cadet training simulators, used to train the pilots of tomorrow, are also built with Chillblast’s cutting-edge VR technology. 

The Dorset company has won many of prestigious awards for its products, from the likes of PC Pro, PC Gamer and PC Advisor. The company is also an Intel Platinum Member and Microsoft Silver OEM Partner. 

 

Who are Tactus Group?

 

North West-based Tactus’ are a global multi-channel e-commerce business and adds Chillblast to its existing brands in the wider Group, including GeoHorizon and Nazare

August 2021 saw £40m pumped into the business from Chrysalis Investments. It has also completed an additional three transactions this year for B2B IT hardware provider (BIST) Group in September and PC Gaming specialists CCL Computers in April. 

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Scott Brenchley, CEO of Tactus Group, said: “We are building a global technology group with unrivalled expertise in the gaming space. Ultimately, we want to change the way people buy and use technology, so we are investing in brands and platforms that deliver the solutions that customers need, when they need it. 

“Ben and his team have created a business renowned for building the best high-end PC systems on the market today, so Chillblast will be an excellent addition to Tactus and we look forward to welcoming them to the Group.”


Ben Miles, managing director at Chillblast, added: “We’re excited to become part of the Tactus Group. We have built Chillblast into an award-winning gaming brand over the last two decades and, with our presence in the gaming space well established, this is an exciting time for us to be joining a fast-growing technology group like Tactus.” 

 

According the the UKie, the UK gaming market hit £7bn in 2020, an increase of almost 30 per cent on the previous year. It's expected to continue it's growth with the increased popularity of both streaming and e-sports.

 

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