People Moves: Amy Farrow, the new CIO at Celigo

Intelligent automation platform Celigo has appointed Amy Farrow as its new Chief Information Officer. 

Amy brings a wealth of experience from over more than 15 years, during which she led technology teams at prominent high-growth companies including Lyft, Twitter – now X – and Salesforce.

Her background is focused on successfully scaling systems, teams and operations through periods of profound and rapid transformation, making her experience highly relevant to an automation provider like Celigo.

In her new role, Amy is tasked with leading Celigo’s global IT strategy and driving internal automation initiatives. 

A key aspect of her mandate will be operationalising AI-driven workflows across all business functions. 

This focus on internal AI deployment highlights the maturity and strategic importance of using cutting-edge technology to optimise corporate performance. 

Additionally, she will be responsible for shaping how Celigo effectively applies its own powerful intelligent automation platform internally. 

This ensures the company itself can efficiently automate critical processes, seamlessly connect disparate systems and deploy AI solutions in a highly governed and scalable manner.

Amy’s appointment underscores a critical trend in the enterprise tech landscape: the necessity for automation platform providers to demonstrate their capabilities internally before guiding customers. 

By tasking Amy with scaling AI and automation in a governed framework, Celigo signals a commitment to operational excellence. 

Her leadership in connecting product development with internal infrastructure is crucial, as businesses increasingly rely on intelligent, automated workflows to achieve efficiency at scale and maintain security. 

Her tenure is expected to set a standard for internal operationalising of AI-first principles in the high-growth automation sector.