UK’s First Police AI Assistant Handles 200 Chats Per Day

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Bobbi was showcased at Agentforce World Tour London 2026. Credit: Salesforce
Built on Agentforce by Salesforce, Bobbi automates routine case updates and queries while routing high-risk reports directly to live human supervisors

The UK’s first police AI agent – Bobbi – has helped the Thames Valley Police and the Hampshire and Isle of Wight Constabulary to handle 200 conversations per day, fully resolving 45% of non-emergency inquiries like case updates and parking issues without human intervention. 

This is freeing up an estimated 3,290 operational hours per year so citizen contacts across both forces can help more people.

“This is a pioneering moment in policing,” says Chief Superintendent Simon Dodds from the Joint Operations Unit for Thames Valley Police and Hampshire and Isle of Wight Constabulary.

Simon Dodds, Chief Superintendent from the Joint Operations Unit for Thames Valley Police and Hampshire and Isle of Wight Constabulary. Credit: Hampshire and Isle of Wight Constabulary

“Bobbi has allowed us to rethink how we manage nonemergency demand, ensuring our officers and staff can focus on the people and situations that need them most.” 

Rethinking demand with trusted technology 

Bobbi was first announced at Salesforce’s Agentforce World Tour London in December 2025. 

It is built on Agentforce for Public Sector – an agentic AI platform by Salesforce designed to assist government agencies and civil servants – and draws only on information provided by the forces to provide advice and support to citizens.

The technology stack also includes Data 360 and MuleSoft, which integrates the platform with legacy policing systems including NicheRMS, the forces’ primary crime and case management system. 

Thames Valley Police launched the AI-powered assistant to handle queries from the public online and alleviate pressure on its human workforce, allowing them to focus on contact that requires compassion and sensitivity.

“Bobbi has completely transformed the way they engage with citizens,” said Paul O’Sullivan, Vice President of Solution Engineering and CTO for the UK and Ireland at Salesforce, who spoke with Technology Magazine eight days after the agent’s launch.

Paul O'Sullivan, Vice President of Solution Engineering and CTO for the UK and Ireland at Salesforce

The assistant is designed to handle frequently asked, non-emergency questions and chats with users in a human-like way, despite being fully automated.

The digital front door for citizens

Bobbi is part of Thames Valley Police’s broader move towards agentic AI – software agents that can understand requests, reason across data and then take actions on behalf of users.

It serves as “the digital front food for non-emergency policing services”, according to Salesforce, and is grounded in 91 verified knowledge articles covering parking offenses, noise nuisances, domestic abuse, stalking, sexual offences and more. 

When high-risk terms like domestic abuse, stalking or sexual assault are detected, Bobbi instantly alerts a human supervisor while offering the user a smooth transition to a live web chat. 

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The incoming agent is immediately equipped with an AI-generated summary, the full transcription and complete context within their Service console.

“By using AI responsibly, we’re making services more accessible and giving officers better tools to deliver timely, informed responses – to be that calm voice on the phone or on the front line,” says Mike Lattanzio, Chief Digital and Information Officer at Thames Valley Police. 

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