How Gehtsoft Powers Tradu’s Unified Trading Super App

Gehtsoft USA, a software engineering company specialising in fintech solutions, has transformed a multi-asset trading platform Tradu’s systems into a unified super app – addressing the growing demand for seamless financial services integration.

Ivan Gekht, CEO and owner of Gehtsoft USA, explains how his company goes beyond traditional vendor relationships.

“We are a software engineering company that turns customer vision into reality,” he says. “We go beyond the specs.”

With 25 years of experience in fintech development, Gehtsoft has enabled applications used by over five million people. The company works with partners ranging from startups to billion-dollar enterprises.

Tradu approached Gehtsoft to create a SuperApp combining forex, CFDs, stock trading, cryptocurrency and wallet functionality.

With Tradu’s goals set on delivering a unified SuperApp to the market, the biggest technical challenge was engineering seamless, fluid user experience across everything Tradu have to offer (stocks, crypto, Forex, CFDs, wallets) with features like silent login and instant fund transfers across various asset classes, while ensuring reliable performance at every critical point of the transaction flow. 

Resolving compatibility and reliability challenges, eliminating vendor sprawl, and bringing unique features to the market followed.

By taking a solutions-first approach and creating a custom cutting-edge solution, Gehtsoft enabled Tradu to bring an amazing user experience to the market that drives engagement and long-term growth.

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