The power of two: transforming Kramp with collaboration

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Kramp’s Olivier Luxon and Jens Waaijers on how aligning business and technology can turbocharge digital transformation

Kramp, which was established in 1951, operates across 24 countries, serving dealers and farmers through a complex ecosystem of suppliers and partners. Its core proposition, fast and reliable delivery to customers, requires effective technology infrastructure to manage its ecommerce website,  inventory, logistics and customer relationships across multiple markets.

The business has been through a significant technology transformation over the last two decades driven by its move to become one of the companies in its industry to move to an online ecommerce model. 

More recently this has continued under the stewardship of Kramp’s Olivier Luxon and Jens Waaijers, who have focused on upgrading legacy technologies and driving better alignment between key business functions. Their unique approach to change programmes, which they call ‘two in a box’ has been central to this foundational transformation. 

To read the full story in the magazine, click HERE.

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