Model N: The Leader in Revenue Optimisation and Compliance

Rehmann Rayani, Chief Strategy and Marketing Officer at Model N, sheds light on the company’s partnerships with industry leaders including EMD Serono

For 25 years, Model N has been helping customers bring life-changing products to the world, while eliminating revenue leakage and ensuring industry and commercial compliance.

The company primarily serves clients in the life sciences sector, including in pharma and medical technology, as well as those operating in the high-tech space.

Model N even carved out its own niche in the software market, creating a sub-category called ‘revenue optimisation and compliance’.

Why Model N?

Model N has become the industry standard and leading platform within its two industry verticals. In the pharma space, for example, it serves 23 of the 25 largest enterprise companies. 

Shedding light on this clear market leadership, Rehmann Rayani, Chief Strategy and Marketing Officer, believes Model N stands out thanks to three main factors:

  1. Breadth and depth of capabilities
  2. Timely innovations that meet dynamic market needs
  3. Unmatched industry expertise

“This enables us to support customers through all phases of growth,” says Rayani. “From young biotechs bringing first therapies to market, to scaling within the US, to eventually scaling globally into EMEA and APAC. 

“We’re really proud of our strong track record of delivering customer success and satisfaction.”

A prosperous partnership

EMD Serono has been a loyal customer and partner of Model N for more than a decade, leveraging its core application suite of solutions which ensure compliance across a range of pricing and contracting requirements.

Model N supports an array of complex government and Medicaid pricing calculations, which can result in severe penalties if errors are made. 

What’s more, EMD was an early adopter of Model N’s cloud solutions.

“Our joint success with EMD is hinged on two things,” adds Rayani. 

“First is a deep understanding of their business, especially at the executive level. Secondly, by going to the cloud, we've enabled EMD Serono to simplify their infrastructure and deliver better accuracy and timeliness of payments.

“We've really proud to have been part of their growth journey.”


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