Top 10: Enterprise Platforms

Top 10: Enterprise platforms
From comprehensive cloud solutions to AI and CRM platforms, Technology Magazine explores 10 of the leading enterprise platforms

Enterprise platforms play a crucial role in modern business landscapes, acting as the backbone for operational efficiency and strategic growth. 

By integrating various business functions – from supply chain management to customer relationship management – these platforms foster seamless information flow, enabling data-driven decision-making. 

This month, we highlight 10 of the leading enterprise platforms and explore how they enable business success.


10. Shopify

Canadian multinational ecommerce company Shopify is the all-in-one commerce platform to start, run and grow a business. Headquartered in Ottowa, the company offers a full-service ecommerce experience where users can create and host ecommerce stores, add multiple payment options, translate stores, handle shipping and market their business, amongst other functions.

The company’s platform powers millions of businesses in more than 175 countries and is trusted by prestigious brands such as Allbirds, Gymshark, PepsiCo, Staples, and many more.


9. Zendesk

Founded in 2007 to democratise customer service software and make it easy to try, buy and use, Zendesk is built on an open and flexible platform that is quick to set up and fully customisable. 

Today, its complete customer service solution powers billions of conversations, connecting more than 100,000 brands with hundreds of millions of customers over telephony, chat, email, messaging, social channels, communities, review sites and help centres across a multitude of industries in over 30 languages.


8. Workday

Workday is a leading provider of enterprise cloud applications for finance, HR and planning. Founded in 2005, Workday delivers financial management, human capital management and analytics applications designed for the world’s largest companies, educational institutions and government agencies. 

Workday’s Enterprise Management Cloud platform currently includes solutions for finance, HR, planning and spend management.

Workday is used by more than 10,000 organisations around the world and across industries – from medium-sized businesses to more than 50% of the Fortune 500.


7. IBM

WatsonX is IBM's enterprise-grade AI and data analytics platform providing tool designs to expand the impact of AI. 

Comprising three components –, and watsonx.governance – the core components include a studio for new foundation models, generative AI and machine learning; a fit-for-purpose data store built on an open data lakehouse architecture; and a toolkit, to accelerate AI workflows that are built with responsibility, transparency and explainability.


6. SAP

SAP’s Business Technology Platform brings together data and analytics, AI, application development, automation and integration in one, unified environment. The platform enables organisations to create personalised experiences across business processes, and build applications, analytics and integrations faster.

Business users can automate tasks, create fast, flexible workflows and personalised interfaces - all using low-code principles and solutions. From within finance to sales, collaborating on planning, integrating SAP and third-party applications, and sharing insights across the business become easier with instant access to business-context-rich information from SAP and third-party systems.


5. Adobe

Adobe provides users with access to a collection of software for graphic design, video editing, web development and photography, along with enterprise cloud solutions. 

With Creative Cloud, Experience Cloud and Document Cloud, Adobe is helping businesses to create amazing content, harness the power of their data and accelerate their business processes.

Meanwhile, Adobe’s Experience Platform makes large-scale personalisation possible with unique technology that streamlines collecting, managing and acting on customer data across current and future applications.

Oracle Netsuite

4. Oracle Netsuite

NetSuite’s cloud enterprise resource planning (ERP) system gives companies all the applications they need to run their businesses efficiently while nurturing growth. Organisations of all sizes and across dozens of industries run on NetSuite, harnessing the vast capabilities of its applications for finance, supply chain, CRM, human resources, professional services, ecommerce and more.

NetSuite empowers any firm to run its entire business from a single platform. It brings together finance, supply chain, manufacturing, HR and ecommerce on one system, with one database.

Google Cloud

3. Google Cloud

The Google Cloud Platform, launched in 2008, enables users to build better SaaS products, scale efficiently, and ultimately grow their businesses.

From a network that spans the globe to innovative solutions that transform organisations, Google Cloud has SaaS built into its DNA. Its platform enables users to build, modernise, and scale their business with differentiated technology that extends beyond infrastructure. 

Meanwhile, Google’s SaaS Google Workspace application includes Google’s suite of productivity apps, Gmail, Calendar, Google Docs, Sheets and other Google cloud-based productivity and collaboration tools.


2. Microsoft

Best known for the Windows line of operating systems, the Microsoft Office suite and the Internet Explorer and Edge web browsers, Microsoft offers a range of services for enterprises. Its Azure platform offers IT organisations around 200 industry-leading products and cloud services, which have been designed in the Azure cloud platform.

Azure provides a range of SaaS solutions through its marketplace, including fully-managed app service, serverless computing service, and workflow automation service. These offerings enable businesses to quickly and easily build, deploy, and manage their own SaaS solutions, or leverage existing third-party solutions available in the marketplace. 

In fact, according to Statista, almost 70% of organisations across the entire world use Microsoft Azure for their cloud services. It also offers its Office 365 in a SaaS model, such as Microsoft Office, which features various productivity tools for businesses.

Microsoft 365 for Enterprise uses a combination of apps, enterprise services and cloud-based products to help people and organisations be more productive.


1. Salesforce

Salesforce is a leading cloud-based CRM (customer relationship management) platform that helps businesses manage their customer relationships. The company says its platform is the fastest path from idea to impact, enabling enterprises to transform their business with apps built around their customer.

Renowned for its comprehensive suite of applications, the company aids businesses in managing customer interactions, sales and marketing with enhanced efficiency. Salesforce's 'Customer 360' array of products delivers a centralised system, enabling a unified view of the customer across different departments. 

It integrates AI-driven features like predictive scoring and intelligent automation, optimising customer engagement and service. Salesforce offers a number of capabilities beyond traditional CRM functionalities, offering tools for ecommerce, app integration and personalised marketing. The company’s versatility and cloud-centric approach make it a pivotal tool for businesses seeking to streamline customer management processes and drive growth.

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